What is a webinar? How good is Meetvio by Neil Napier
What exactly is a webinar?
A webinar is, basically, a live online class -usually free of charge- through videoconferencing. Nowadays there are many free and paid online software to be able to do them as Meetvio, Webinar Jam, Anymeeting or Zoom.
As you may have guessed, webinars are especially important in businesses regardless of their activity.
With them you will be able to contact a multitude of people from all over the world who will be interested in what you are going to offer them and, therefore, if you do it well your conversions can increase considerably.
Think about it for a moment: imagine you are a passionate photographer and you find a company that is going to give you a free class to improve the quality of your portraits and, to sign up, they ask for your details. Would you give them to them?
Surely yes, because they are going to talk about a subject that is important to you. Besides, at the end, they offer you the possibility to buy a course with a special offer.
Would you pay for it? Obviously, it will all depend on the price and quality of the webinar, but we are sure that you are more likely to do so than if you only saw an ad on Facebook.
This example can also be applied to your business. An online class gives you the opportunity to show your prospective customers everything you have to offer and, at the same time, allows you to capture quality leads.
However, there are more advantages of webinars than you should know. Do you want to know which ones?
The great advantages of webinars or why you should implement them in your digital strategy
As we mentioned before, webinars are perfect to increase the visibility of your business on the Internet, get qualified leads and increase your sales, but there are more benefits you need to know about.
The economic cost is very low
Although the preparation will take time, the economic cost will be very low, since you really only need a good internet connection, a microphone and a camera.
However, it is important that you take care of the quality of all the elements (image, sound…) and have a plan B ready in case technical problems arise.
It is also good to offer some additional material such as a PDF with a summary of what has been discussed or slides so that users can write down the most relevant ideas or take screenshots.
Don’t lose sight of your goals: in the end it’s all about creating the best experience so that you’re seen as an expert in your field and trusted.
You can measure ROI in a very simple way
As you know, ROI refers to the return on investment and with a webinar you can calculate it perfectly by adding up the leads you have captured, those that are of quality and, finally, how many ended up being sold. This way you will know if your conference has had the expected results or if you need to improve any specific aspect.
Interaction with your future customers
Specialized webinar platforms allow you to have direct contact with your users. Most of them have a chat to be able to talk and see the doubts that your future clients have.
In this way you will know first-hand their needs and you will be able to act accordingly not only to refute objections, but also to answer their doubts live, improve the quality of your information and generate a more lasting and trusting relationship with them.
Differentiation from the competition
Without a doubt, this is another advantage of webinars, since their use is not widespread in all sectors and it is a great opportunity to make different and original content that will make you stand out from your competition.
To know how good meetvio webinar is:
Read in-depth meetvio review here : https://digitalforumtv.com/meetvio-review/